As a result, cosmetic practices have also seen an increase in male patients. "10-15% of my patients are males who come in for Botox and other cosmetic injectable treatments. That number is definitely up from previous years," says Dr. Jason Bloom, a Facial Plastic Surgeon in Philadelphia. "Male patients are being brought in by their significant others for Botox, or have seen their wives after receiving Botox and are interested in seeing how it can help them."
On average, these male Botox users are between the ages of 42-57. "Male interest in aesthetic treatments is up 44% from Q1 of last year to this year," said Jasson W. Gilmore, CEO and Co-Founder of The Patient's Guide. "Based on these results, along with feedback from physicians in the field, we expect this trend to continue. As cosmetic treatments like BOTOX®, Juvederm® (http://www.wrinkles.org/juvederm.aspx) and Ulthera® (http://www.wrinkles.org/ulthera.aspx) become more mainstream, men will adopt them and represent a strong growth segment for the industry."
Dr. Frederick Brandt, a celebrity dermatologist known internationally for his revolutionary role in the field of dermatology and injectables, has seen a similar trend in his practice in Miami. "Men want to look as good as they feel, and also due to the economic downturn they need to keep up their younger look to be competitive in the job market. With non-invasive procedures they can have a fresh look without surgery." Dr. Brandt has also witnessed friends and family purchase cosmetic procedures for their father or husband on special holidays and birthdays.
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BOTOX® and Juvederm® are registered trademarks of Allergan, Inc.
Ulthera® is a registered trademark of Ulthera, Inc.
SOURCE The Patient’s Guide